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Geoffrey Cann

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Biography – 150 words

International author Geoffrey Cann is a Brand Ambassador for digital technology companies in the energy industry. He  crafts, distributes, and promotes compelling independent content that supports innovative solutions. He curates targeted audiences on YouTube, LinkedIn, and Substack who are seeking insight about digital innovations in energy.

Biography – 50 words

Geoffrey Cann is a Brand Ambassador for digital technology companies in the energy industry. His passion is the imperative for the energy industry to exploit digital innovations as we slowly evolve our energy systems. He has worked around the world, including Canada, the US, Korea, Japan, Hong Kong, China, Australia and the Caribbean over a 35 year career. He produces a weekly article, newsletter, and podcast on digital issues in energy. His first book, Bits, Bytes, and Barrels: The Digital Transformation of Oil and Gas, was released in 2019 and sets out the business case for digital in oil and gas. His latest book, Carbon, Capital, and the Cloud: A Playbook for Digital Oil and Gas, a study of the leading practices for digital in oil and gas, was released in March 2022.

Biography – Full

Geoffrey Cann is a Brand Ambassador for digital technology companies in the energy industry. His passion is the imperative for the energy industry to exploit digital innovations as we slowly evolve our energy systems. He has worked around the world, including Canada, the US, Korea, Japan, Hong Kong, China, Australia and the Caribbean over a 35 year career. 

Today, he specialises in digital innovation in the energy industry, and produces a weekly article, newsletter, and podcast on digital issues in energy. As a Brand Ambassador he provides marketing support for companies that sell digital innovations to the industry. He published his first book, Bits, Bytes and Barrels: The Digital Transformation of Oil and Gas, in January 2019. He is also a contributing author for Machine Learning and Data Science in the Oil and Gas Industry: Best Practices, Tools and Case Studies, released in March 2021. His third book, Carbon, Capital, and the Cloud: A Playbook for Digital Oil and Gas, was published in March of 2022. 

Geoffrey is an advisor to several digital technology companies in such areas as artificial intelligence, blockchain, cloud computing, robotics and the internet of things, and an advisor to the Dean of Energy at the MacPhail School of Energy in Calgary. 

Geoffrey releases a weekly article under the banner ‘Digital Oil and Gas’ on Substack, and publishes a weekly podcast called ‘Digital Innovations in Oil and Gas’, which is distributed to a number of services, including iTunes, Amazon, Google, YouTube and many others. He holds a Bachelor of Commerce degree (with distinction) from McGill University, and an MBA from the Ivey School of Business. 

From this rich background, Geoffrey brings an economist’s understanding of the ebbs and flows of the energy industry, and a technician’s understanding of the technologies at play in the transformation of the economy. Geoffrey has been trained as a professional speaker which helps him bring these subjects to life.

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