Many industries today benefit from applying analytics to their more vexing problems. Oil and gas will follow suit. This post was first published on October 22, 2016. Curious if I was right.
The oil and gas industry has moved decisively beyond peak oil, resource scarcity and rising prices, to a new era of abundance and price pressure. With my co-author, Rachael Goydan, I have written a new book,“Bits, Bytes, and Barrels”, about leveraging digital innovation to cope with these fundamental shifts in business models.